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Privacy Policy

Last Updated: April 7, 2026

1. Introduction

Welcome to image2color ("we," "our," or "us"). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, process, and safeguard your information when you visit and use our website at image2color.com (the "Service").

Please read this Privacy Policy carefully. By accessing or using the Service, you acknowledge that you have read, understood, and agree to be bound by all the terms outlined in this Privacy Policy.

2. Information We Collect

We do not require you to create an account or provide identifiable profile information to use our core Service. However, to operate the Service, we collect the following types of information:

  • User-Provided Content (Images): When you use our Service to extract or analyze colors, you upload images. We receive and process these images solely for the purpose of providing the color analysis feature to you.
  • Automatically Collected Usage Data: When you access the Service, our servers automatically collect certain device and diagnostic data. This includes your Internet Protocol (IP) address, browser type and version, operating system, time zone setting, the pages of our Service that you visit, the time and date of your visit, and other diagnostic data.
  • Cookies and Tracking Data: We use cookies and similar tracking technologies to track activity on our Service and hold certain information, as detailed further in Section 5.

3. How We Use Information

We use the collected information for various professional and operational purposes, including:

  • To provide, maintain, and deliver the core functionality of our Service (i.e., processing images for color extraction).
  • To monitor and analyze usage and trends to improve your experience.
  • To detect, prevent, and address technical issues, security breaches, or fraudulent activity.
  • To comply with our legal obligations.

4. Legal Bases for Processing (GDPR)

If you are an individual located in the European Economic Area (EEA) or the United Kingdom (UK), our legal basis for collecting and using personal data depends on the data concerned and the context in which we collect it. We normally collect personal information from you only where:

  • We have your explicit consent to do so.
  • The processing is in our legitimate interests (e.g., maintaining the security and performance of the Service) and not overridden by your data protection interests or fundamental rights and freedoms.
  • We need the personal information to perform a contract with you or provide the Service you requested.

5. Cookies and Tracking Technologies

We use cookies—small text files placed on your device—to analyze web traffic, enhance functionality, and optimize our site. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

6. Third-Party Services

We employ third-party companies and tools to facilitate our Service and analyze how it is used. These third parties have access to your automatically collected data strictly to perform these tasks on our behalf:

  • Google Analytics: We use Google Analytics to track and report website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network. For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page.
  • Vercel Analytics: We use Vercel Analytics to measure website performance and collect health metrics. Vercel automatically collects certain diagnostic data from visitors. You can review Vercel's privacy guidelines on their official website.

7. Data Retention

We adhere to a principle of data minimization:

  • Images: User-uploaded images are processed transiently in our servers or within your browser exclusively to generate your color palette. We do not intentionally retain, store in databases, or archive your images once the processing is complete.
  • Usage Data: Analytical and usage data is retained only for as long as is strictly necessary for the purposes set out in this Privacy Policy, such as resolving disputes, enforcing our legal agreements, or internal analytical objectives.

8. Data Security

The security of your data is of paramount importance to us. However, please be aware that no method of transmission over the Internet, nor any method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.

9. International Data Transfers

Your information, including Personal Data, may be transferred to—and maintained on—computers or servers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those in your jurisdiction. By using our Service and providing your data, you consent to these transfers in accordance with this Privacy Policy.

10. Your Rights (GDPR & CCPA/CPRA)

Depending on your geographic location, you may have specific privacy rights regarding your personal data:

  • GDPR (EEA/UK Users): You have the right to access, update, delete, restrict, or obtain a copy of your personal data. You also retain the right to data portability and the right to withdraw consent at any time where we relied on your consent to process your personal information.
  • CCPA/CPRA (California Residents): You have the right to request disclosure of the specific personal information we have collected about you over the past 12 months, the right to request deletion of your data, and the right to non-discrimination for exercising your CCPA rights. Note: We do not sell your personal data.

11. Children’s Privacy

Our Service does not address anyone under the age of 13, nor do we intentionally target minors. We do not knowingly collect personally identifiable information from children under 13. If you are a parent or guardian and you are aware that your child has provided us with Personal Data, please contact us so that we may take steps to remove that information from our systems.

12. Changes to This Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top. You are advised to review this Privacy Policy periodically for any changes.

13. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us at:
Email: azfardns@gmail.com